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Hotel Industry News |
Saturday November 22nd, 2008 |
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Weekly U.S. Lodging Performance for the week ending August 30, 2008 |
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The U.S. hotel industry posted increases in two key performance measurements during the week of 24 - 30 August 2008, according to data from STR. |
Click here ( Adobe Acrobat PDF file) to download statistics.
In year-over-year measurements, average daily rate increased 4.7 percent to finish the week at $105.26. Revenue per available room for the week increased 1.4 percent to finish at $65.41.The industry's occupancy fell 3.2 percent to end the week at 62.1 percent.
'Democratic National Convention activity and the travel period heading into the Labor Day weekend took industry RevPAR positive for the first time in many weeks,' said Brad Garner, VP of client services at STR.
As for the outlook for official August numbers, Garner added, 'Preliminary August data confirms continued softness throughout the industry with occupancy growth over last August declining 4.0 percent on rate increases of approximately 3.0 percent.'
About STR & STR Global
For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 36,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tenn., and STR Global is based in London. For more information, visit www.smithtravelresearch.com or www.strglobal.com.
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Contact Information:
Smith Travel Research
735 East Main St
Hendersonville, TN 37075
U.S.A.
Telephone: +1 (615) 824-8664
Fax: +1 (615) 824-3848
Click for Website
Click for Email
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Founded in 1985 as an independent research firm, Smith Travel Research is the recognized leader in providing accurate, actionable information and analysis to the lodging industry. STR operates on the key principals of integrity, confidentiality and customer service.
STR provides information and analysis to all major U.S. hotel chains. |
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